THE TEAM
MANDEEP CHOPRA
“It starts with having a passion” Singapore’s sneaker scene would not be what it is today without Limited Edt, founded by Mandeep in 2003. His exposure to the sporting goods industry from a young age made it easy to decide what he wanted to do upon graduating, and since then, his passion has driven him to stay ahead of the curve and work to keep the brands at Sports Fashion relevant. To him, the company’s most significant accomplishments are the awareness brand recognition, and brand equity that Limited Edt and Weston Corp have built over time.
AMI CHOPRA
You’ll often find Ami busy tending to customers on the shopfloor of Weston Corp’s flagship store at Queensway Shopping Centre. He understands the importance of getting to know the customer and gaining firsthand insights and feedback of the latest products available.
RAJBIR CHOPRA
“It takes teamwork” Driven by both family tradition and a genuine passion for sports, Rajbir believes in the importance of teamwork as the key to success for any company. He considers the company’s biggest achievement to be its successful navigation through the challenges of the COVID-19 pandemic, and he envisions for Sports Fashion to make a significant impact on the international stage.
THE TEAM
MANDEEP CHOPRA
Singapore’s sneaker scene would not be what it is today without Limited Edt, founded by Mandeep in 2003. His exposure to the sporting goods industry from a young age made it easy to decide what he wanted to do upon graduating, and since then, his passion has driven him to stay ahead of the curve and work to keep the brands at Sports Fashion relevant. To him, the company’s most significant accomplishments are the awareness brand recognition, and brand equity that Limited Edt and Weston Corp have built over time.
“It starts with having a passion”
AMI CHOPRA
You’ll often find Ami busy tending to customers on the shopfloor of Weston Corp’s flagship store at Queensway Shopping Centre. He understands the importance of getting to know the customer and gaining firsthand insights and feedback of the latest products available.
RAJBIR CHOPRA
Driven by both family tradition and a genuine passion for sports, Rajbir believes in the importance of teamwork as the key to success for any company. He considers the company’s biggest achievement to be its successful navigation through the challenges of the COVID-19 pandemic, and he envisions for Sports Fashion to make a significant impact on the international stage.
"It takes teamwork"
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Employee statistics are more than just numbers – they embody our commitment to fostering a thriving and inclusive environment. As we continue to grow and evolve, our commitment to our core values remains unwavering. Join us on our journey of excellence, where every member of our team plays a pivotal role in shaping our future.